Natasha's Just Brittle/ B’More Made with Pride

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Our Story

Natasha Wainwright is a Baltimore-based entrepreneur who previously founded and ran an eco-friendly daycare, Progress Place Learning Center. Natasha’s Just Brittle was conceived in summer 2009 as part of a business fundamentals learning project for the children at her daycare. PPLC Sweet Treats, the daycare’s made-to-order sweet shop, sold over $500 in confections that summer. The brittle was the most popular item and was in high demand from parents long after, sparking the creation of Natasha’s Just Brittle. Today, five of the children who took part in the original project work for the company. Since 2009, Natasha has opened a website and a storefront at Bel-Garden Bi-Rite Supermarket in Baltimore and is a mainstay at Baltimore-area local business pop-up shops. In August 2016, Natasha closed her daycare after 21 years to focus full-time on her company. Three days after closing the doors on her life’s work up until then, Natasha received a call inquiring if she would sell her brittle on QVC. The first order was a huge success, quickly selling out. In May 2017, the company closed its Bel-Garden Bi-Rite Supermarket storefront and moved to a full-size commercial kitchen, increasing capacity to produce seven times more brittle than before. In February 2017, Natasha appeared as one of 18 finalists, selected from over 1000 contestants, on Centric TV’s Queen Boss, a television series competition that features fast-rising female entrepreneurs pitching their products and company to a judges’ panel for a $25,000 prize. Natasha earned high praise from the judges, wowing them with the delicious taste of her brittles and receiving confirmation that her product is “fully there.” In addition to appearing on Centric’s Queen Boss and QVC, Natasha’s Just Brittle has been profiled by Baltimore Style magazine, cited in the Huffington Post as a great treat for summer, and two CBS Baltimore News segments chronicling Natasha’s Queen Boss appearance. Natasha’s Just Brittle is available at Whole Foods in Riverdale, Mount Washington, and Annapolis and Gourmet Shops throughout Maryland. She seeks to expand its shelf presence at grocers across Maryland.